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Apple created a new revolution in health: Activity rings. Smarter than steps, more worked out than fad workouts, and synced to the ways normal humans move, Rings tore down the obstacles on the path to a healthy life. Three tiny circles motivating every movement with an obsessively simple challenge: Close ‘em.

So, we decided to make this little icon iconic. Showing people how they could run, ride, shimmy, shake, or stride their way to better their health. But they just couldn’t sit there. Because it was time to Close Your Rings.